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Senior Product Marketing Manager (AI Product)
About the Role
We are seeking an experienced and strategic Senior Product Marketing Manager (AI Product) to lead the go-to-market strategy, positioning, messaging, and adoption of our AI-powered products. This role sits at the intersection of product, marketing, sales, and customer success, helping drive awareness, demand generation, and customer engagement for innovative Artificial Intelligence solutions.
The ideal candidate has a strong background in product marketing, experience launching SaaS or AI-based products, and the ability to translate complex technical capabilities into compelling customer value propositions.
Key Responsibilities
- Develop and execute product marketing strategies for AI-driven products and solutions.
- Create compelling product positioning, messaging, and value propositions that resonate with target audiences.
- Lead go-to-market (GTM) planning and product launch initiatives across multiple channels.
- Conduct market research, competitive analysis, and customer interviews to identify market opportunities.
- Collaborate with Product Management, Engineering, Sales, and Customer Success teams to align business objectives.
- Develop sales enablement materials including presentations, battle cards, product guides, case studies, and whitepapers.
- Drive demand generation campaigns in partnership with the marketing team.
- Analyze product adoption, customer feedback, and market trends to optimize marketing strategies.
- Support customer-facing activities such as webinars, conferences, and industry events.
- Monitor AI industry developments, emerging technologies, and competitive landscape.
Required Qualifications
- Bachelor’s degree in Marketing, Business, Computer Science, or a related field.
- 7+ years of product marketing experience, preferably in SaaS, AI, Machine Learning, or enterprise software.
- Proven experience launching and scaling technology products.
- Strong understanding of Artificial Intelligence, Machine Learning, Generative AI, and data-driven solutions.
- Experience developing go-to-market strategies and executing successful product launches.
- Excellent communication, storytelling, and presentation skills.
- Strong analytical mindset with the ability to interpret market and customer data.
- Experience working cross-functionally in fast-paced environments.
Preferred Qualifications
- MBA or advanced degree preferred.
- Experience marketing Generative AI, LLMs, AI Agents, or AI-powered SaaS platforms.
- Familiarity with AI ecosystems such as OpenAI, Anthropic, Google AI, AWS AI, Azure AI, or similar technologies.
- Experience in B2B enterprise software marketing.
Skills
- Product Marketing
- Go-to-Market Strategy
- Product Positioning & Messaging
- Market Research & Competitive Analysis
- Artificial Intelligence (AI)
- Machine Learning (ML)
- Generative AI
- Demand Generation
- Content Strategy
- Sales Enablement
- Customer Insights
- Data Analysis
Benefits
- Competitive salary and performance-based bonuses.
- Comprehensive health, dental, and vision insurance.
- 401(k) retirement plan with company match.
- Flexible remote work opportunities.
- Professional development and learning programs.
- Paid time off and company holidays.
- Career growth within a rapidly expanding AI-driven organization.
Equal Opportunity Employer
We are committed to creating an inclusive workplace and welcome applicants from diverse backgrounds. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, veteran status, or any other protected characteristic under applicable law.
Job Features
| Job Category | AI Engineer |



